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How to pursue a career in Mass Communication in India

Ankit Agrawal - Thursday 8th September 2022

Career in  Mass Communication

Career in Mass Communication

Do you have excellent communication skills? Do you enjoy speaking in front of a large audience? If yes, have you considered of building your career in mass communication? 

Mass communication is the process of reaching out to a large number of targeted audiences through the use of mass media like tv, newspapers, magazines, advertisements, social media, radio etc. The means of creation of the message and selection of the right medium to spread it across both are essential in mass communication. Mass Communication is a broad field, which is a combination of journalism, advertising, public relation, photography, film making, content writing etc.

Note: Mass communication and journalism both are different. Journalism is a part of mass communication but mass communication is not a part of journalism.

Example: The most recent example is the coronavirus epidemic. The rapid outbreak of this virus has made it to an international emergency. Mass communication, in this case, has helped in spreading awareness amongst people and current happening about this epidemic. 

What are the roles and responsibilities in Mass Communication?

  • Mass communication involves the transmission of information to large numbers of people through the use of mass media.
  • Research, interpret & communicate news and information concerning public affairs through online or broadcast media.
  • Interview people in a range of different circumstances.
  • Prepare news stories for publication or broadcast.
  • They gather and organize information to plan advertising campaigns.
  • Work with customers, company officials, sales departments, and advertising agencies.
  • Inspect layouts and advertising copy and edit scripts, audio and videotapes, and other promotional material for adherence to specifications.
  • Coordinate with the media to disseminate advertising.
  • Mass communication builds public opinion through interviews, editorials, articles etc.
  • Keep people updated about the latest news and events.
  • Promote product or services.

What education is required to study Mass Communication?

There are 3 ways

Career Path 1

Student can do 12-Any stream. Then complete Bachelors in Mass Communication . Further you can Proceed with Masters in Mass communication.

Career Path 2

Student can do 12-Any stream. Then complete Graduation in any stream. Further you can Proceed with Post Graduate Diploma in Mass Communication.

Career Path 3

Student can do 12-Any stream. Then complete Graduation in any discipline. Further you can Proceed with Masters in Mass Communication.

What are the key skills required for Mass Communication?

  • Editing
  • Verbal Communication
  • Writing Procedures & Documentation
  • Presentation Skills
  • Interpersonal Skills
Should I pursue my career in Mass Communication
Check your career fit for Mass Communication in 35 Min

What are the career opportunities in Mass Communication?

  • Foreign Correspondent
  • Freelance Writer
  • Lexicographer
  • Magazine Editor
  • Media Analyst
  • Media Trainer
  • Newscaster
  • Newspaper Editor
  • Novelist
  • Public Relations Specialist
  • Radio Producer
  • Reporter
  • Scriptwriter
  • Sportscaster
  • TV Host
  • Voice-Over Performer
  • TV Producer
  • TV-Radio Station Manager
  • Video Jockey
  • Reporter
  • Journalist
  • Media planner

What is the salary and demand for Mass Communication?

  • Demand is High for Mass Communication.
  • Salary levels are High for Mass Communication. For fresher average salary is more than 5 Lacs.
  • Fees levels of the course is Medium. To pursue this course student need to spend 3 to 4 Lakhs.
  • Level of preparation for Mass Communication is Medium. Students spend 1 Year. to prepare for entrance test of Mass Communication.

1 Fees
Medium
2 Demand
High
3 Salary
High
4 Level Of Preparation
Medium

Career Videos for Mass Communication as a career curated from Youtube

What are the best colleges for Mass Communication in India?

For Graduation

  • Guru Gobind Singh Indraprastha University - [GGSIPU], New Delhi
  • St. Xavier's College, Mumbai
  • Jamia Millia Islamia University-[JMI], New Delhi
  • University of Mumbai, Mumbai
  • St. Xavier's University - [SXUK], Kolkata
  • Jai Hind College, Mumbai
  • Symbiosis International University - [SIU], Pune
  • Whistling Woods International - [WWI], Mumbai
  • Christ University, Bangalore
  • Banasthali Vidyapith, Jaipur

For Post Graduation

  • Guru Gobind Singh Indraprastha University - [GGSIPU], New Delhi
  • Jamia Millia Islamia University-[JMI], New Delhi
  • St. Xavier's University - [SXUK], Kolkata
  • Symbiosis International University - [SIU], Pune
  • Symbiosis Institute of Media and Communication - [SIMC], Pune
  • Christ University, Bangalore
  • Banasthali Vidyapith, Jaipur
  • Savitribai Phule Pune University - [SPPU], Pune
  • Aligarh Muslim University - [AMU], Aligarh
  • Manipal University - [MU], Manipal

What are the best entrance exam for Mass Communication in India?

For Graduation

  • Jamia Milia Islamia Entrance Exam
  • MU OET - Manipal University
  • SET - Symbiosis International University Exam
  • IP College for Women Entrance Exam

For Post Graduation

  • ACJ - Asian College of Journalism Entrance Exam
  • AUCET - Andhra University Common Entrance Test
  • IIMC - Indian Institute of Mass Communication
  • Jamia Milia Islamia Entrance Exam
  • MASCOM- Manorama School of Communication Entrance Exam
  • XIC OET - Xavier Institute of Communications Online Entrance Test
  • IPU CET 2022-Guru Gobind Singh Indraprastha University Common Entrance Test
  • FTII Entrance Exam 2022-Film and Television Institute of India Entrance Exam
  • KIITEE 2022-Kalinga Institute of Industrial Technology Entrance Exam
  • CUCET 2022-Central Universities Common Entrance Test

Is career in Mass Communication good choice for me?

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